A kronosaurus, the prehistoric sea monster, ate my blog traffic. Many blog subscribers will already have seen the wonderful and helpful posts listed below (even if I say so,
my own damn self). However, due to some technical glitch with Triberr, a lot of people missed these ChazzWrites.com posts (and crucial extras, like links to my new book sites, ThisPlagueofDays.com and onlysixseconds.wordpress.com or tap the grooviness at CoolPeoplePodcast.com or hear a reading at AllThatChazz.com).
Disaster
I discovered the other day that my Triberr marketing teams haven’t been retweeting my blog posts for quite some time. Curses! Foiled again! What to do? And why is Triberr so important for bloggers, marketers, authors and, ultimately, readers?
Woe
My blog traffic and Twitter mentions had slowed remarkably. I blamed myself for a lack of awesomeness at first, of course. I mean, self-loathing? That’s just what I do! However, I put my head down, close to the keyboard, and tried to double up on the awesome. When that didn’t work, I began to look for other reasons for the aching distance between me and the popularity of Dos Equis’ Most Interesting Man in the World. Perhaps the new cologne wasn’t working out? Then I discovered the Triberr problem.
Frustration
I’d been diligently retweeting the best of the tweets from my tribes (and I’m in awesome tribes with wonderful bloggers and writers). However, my blog posts weren’t getting sent out to their followers in turn.
As soon as I discovered the problem was somewhere in Triberr settings, I tried to solve it myself. Result: Failure.
Then I asked for tech support from Triberr. I received no response.
I waited several days, became impatient, sent another plea for help and…still didn’t hear from tech support.
Then I figured out what was missing and finally fixed it myself yesterday.
However, I come to praise Triberr, not to bury it.
This is not an indictment of Triberr, but when it didn’t work recently, the social media marketing tool certainly showed me its value. Good posts get more hits, anyway, but they get even more traffic with a boost from Triberr. Without Triberr, I’m not spreading the word as effectively. With Triberr, my reach is, theoretically, 6 million people plus whoever the 6 million retweets to. That’s a lot of eyeballs coming here to taste my flavor, fall in like, buy some books and tumble into full-force love.
Now that the problem is fixed, my traffic stats are bouncing back up. My Twitter connections are ablaze again. Soon, this very post will be sent out through the cyber-ether by my tribes and who knows where it will land, or how many new subscribers and Twitter followers I’ll gain? (Crosses fingers, strangles a mime for good luck.)
People appreciate value and boy, do I try to give it. However, hiding our lights under cliched bushels and waiting for it to happen magically and organically doesn’t help new readers discover us quickly. Triberr gives more people the chance to fall in love with what we can provide. Where else are you going to read about publishing and mime-stangling? See? I’m so unique.
Triberr helps.
And usually? Triberr works
.
In case you missed my redesign of this blog, thoughts on optimizing books and sales, podcasts, announcements and changes in publishing strategies, here are some those articles. Also, please enjoy the odd mime-strangling. (Don’t do it every day, though. If it’s every day, it’s not a treat.)
Odd and Unfamiliar Literary Genres
Book Marketing Problems and Solutions
Amazon Goodreads. Mostly? So What?
How to End a Chapter: Shorter Chapters, Better Books
On Writing Well: The Challenge of the Slow Open
Ebook: What Makes a Good Cover? What Makes a Bad One?
Rebelmouse: How I got all my blogs and podcast on one glorious page
The All That Chazz Podcast: More Fury
Getting a Bigger Boat: Adapting to be a More Effective Publisher
Blog Comment Rules and How to Become Batman
Author Platform: Problems, Solutions and Stuffed Speedos
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- WTF Triberr?!? Why I Love and Hate You So Much! (openviewpartners.com)
- Get More Readers with Triberr (joelcomm.com)
- Triberr: Blog Building for the Magic Middle (swordandthescript.com)
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Filed under: blogs & blogging, book marketing, ebooks, publishing, Rant, Triberr, Writers, writing tips, Blog, bloggers, blogging, book promo, books, Marketing, Online Communities, Robert Chazz Chute, social media, social media marketing, Social network, Technical support, technology, Triberr, Twitter, websites, writer, writing











































02/12/2013 • 1:03 AM 7
Blog comment rules and how to become Batman
Rules? For renegades and free thinkers? Isn’t suggesting blog comment etiquette for people like us antithetical to our natures? No. Even badasses like us have a code we live by. The modern Ronin do not have lords we serve, but in our hearts, we are still Samurai. The Internet is the Old West, but even Texas had expectations of how people should conduct themselves in public.
What spurred this post
Sometimes I notice comments that afflict bloggers. This isn’t about me, by the way, you’re all awesome. However, those negative commenters irritate me. I’m not talking about Internet trolls. Trolls should be ignored completely. I define a troll as anyone who says something nasty enough that, without the protection of anonymity and distance, they’d be walking away from the conversation with a bloody nose.
Today I’m talking about nasty people who think they’re contributing to a conversation but mostly they’re stirring up feelings of anger and resentment. They might even have a point buried deep. Unfortunately, logic was obscured because they were dicks about it. They are Negative Nancies, full of condescension, who offer no transcendence. Criticism is best delivered quietly, preferably buffered by a gracious comment on either side to cushion the blow.
So what’s the rule?
It’s what Mitt Romney got so horribly wrong in the last election. It’s a rule in comedy and in commentary that has stood the test of time:
PUNCH UP, NOT DOWN
Meaning?
If you must make fun of anyone, mock your betters. Comfort the afflicted and afflict the comfortable. Speak truth to power. Stick it to the Man. Harsh words should be measured out in proportion to the crime. For instance, no, you should not suggest that genocide and smoking marijuana deserve the same punishment. Self-monitor and — man or woman or transgendered — don’t be a bitch.
How do you know for sure you’re a bad comment offender?
When you mock the helpless or powerless or disrespect people who are trying to help you, you’re being a dick. If you go through life assuming everyone’s an idiot but you, bingo! If you’ve used the sentence, “I’m just being honest,” more than once in any given week, you’re undoubtedly the problem.
You’re not adding to the conversation because you’re not interested in free expression for others. You’re not listening, but you want to be sure we all hear you. You’re not pausing to understand before rushing to make us understand what a smart person you are. If it’s your secret wish that we all bow before you…okay, bad example. We all want that. However, if you actually do find a mistake and seize on it with smug, smirking glee? Warning!
Confirm your blind love of self here: You find a mistake of “your” mixed up with “you’re”. Do you assume it’s a mere typo or do you assume the person who made that mistake really doesn’t know the difference? Now try “just being honest” with yourself.
If you’re part of the problem, you have options.
1. Zip it and realize you don’t have to utter an opinion about everything. If you’re right and we are all idiots, you’re an idiot for associating with us. Consider scuba diving as a profession. You’ll have less of all that nasty human interaction.
2. Work on your social skills. I recently went out of my way to appear especially nice when I otherwise wouldn’t. No one can tell the difference if you do it ironically and, oddly enough, acting nice put me in a better mood. It felt good to pretend and, if I acted nice and came to feel good about it…wait…maybe I really was nice? Oh my god! We are what we do! We become what we pretend to be! (I am Batman…I am Batman…I am Batman!)
3. A person’s blog is their home and their home is their castle. Don’t say anything in a comment that would land you in the dungeon and chained to a wall drinking molten lead if you uttered it to the king or queen in person.
4. If you can’t be polite for us, do it for you. You’re hurting yourself. When someone is mean to anyone in particular, I check out their links, their blog, their book or their business. I do so not so I can buy their product or service because I’m struck by their brilliance. I want to remember them so I won’t buy anything from them. Voting with your buck may be the only vote that really counts for much, so vote for civility.
5. If you feel you must say something worthy of the dungeon, stop and reconsider. Is it your business to correct them? Are you being helpful or is this about the joy of gloating? For instance, get on Facebook and call somebody out on a mistake on their blog for all to see and your sin is worse. You aren’t acting like much of a Facebook “friend”. Consider sending them a helpful email and let them know you think they made a mistake privately.
6. If you don’t have anything nice to say, you know the drill. However, if you have transgressed and you want to reform, apologize to a human and go pet a dog. Say something nice to someone. They’ll probably think you want something from them. Shock them by walking away without a single acid criticism. Like Dalton says in Roadhouse, “It’s nice to be nice.”
For the afflicted bloggers:
A. Moderate your comments so commenters feel your blog is a safe place to express themselves as long as everyone stays civil. This does not mean everyone has to agree with you. It’s not free speech and opinion we’re trying to stamp out. It’s name-calling, unreason and harsh comments that hurt feelings. Don’t dumb down your blog with comment moderation. Elevate the tone of the conversation and encourage more conversation by setting that helpful atmosphere of civility.
B. There’s a theory that controversy on a blog will make it more read. That’s true. We will read more. Who here doesn’t read JA Konrath’s blog? (I do recommend Konrath’s blog, The Newbie’s Guide to Publishing, anytime. He can be cantankerous, but he’s not illogical and he is helpful. I find him funny, especially when he’s angry, but maybe that’s my daddy issues talking.)
However, in most cases, unless someone is a clear victim in a word skirmish, it’ll probably just give you stress without yielding more sales. I’ve seen many blow ups. Conflict is passively interesting, but I’ve never bought anything because of a flame war. Some bloggers seem bent on being negative for its own sake, without the substance. That doesn’t works. If you’re going to be constantly pissed off and kicking, you have to be twice as smart and funny as you are mean.
I do know of one blogger who sold a lot of books stirring up controversy and even started negative memes about himself. He now seems to regret that strategy and is trying to reinvent his brand. His rep seems to have negatively affected his life personally. I don’t think many of us have the willpower and natural predisposition to tell the world we’re jerks, loud and proud.
I’ll tell anyone I’m a contrarian, but that’s different. I’m punching up, not down. You know my motto: Question Authority before Authority questions you.*
C. Many blogs have the option of a star rating on each blog post, independent of comments. Delete that option. I did. I don’t see how to take the star grading system off blog comments, but since no one uses that, no harm, no foul. Grading posts contributes nothing to the blog. Mostly, you’ll get four or five-star ratings, anyway. Occasionally, some anonymous coward will click one star but leave no comment. You’ll be left bewildered what they objected to.
I rarely feel I have to deny a negative comment here. We’ve got a good thing going on with a lot of nice people. You’re all sexy butterflies and I thank you for reading ChazzWrites. However, any website that gets decent traffic will always attract the odd ugly moth. When that happens, I burn them before they come to light.
*Therefore, you know I’m making suggestions here, right? I’m not aiming this diatribe at anyone in particular and certainly not at anyone who is powerless in the world. I mention this to remain somewhat adorable in the face of knee-jerk critics. There, I think that should assuage the skeptical. As for the champions of unreason, who cares?
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Filed under: blogs & blogging, Blog, blog comments, blog moderation, blogging, good comments, speak truth to power, writer, writing