C h a z z W r i t e s . c o m

Write and publish with love and fury.

Self-publishing: The stuff that isn’t the core work is still important

Click it to grab it.

Click it to grab it.

I’m up to my alligators in the final revisions and polish of This Plague of Days. Still, other stuff must be juggled when I take a break from the “real” work. Keeping the engine of the author platform going is very important. Without it, who will find and read my books? Fortunately, it’s all fun or I wouldn’t get to it. Here’s what else I did today:

1. Fired off  weird interview questions for a future author appearance on this blog.

2. Answered weird interview questions for another blog, prepping for promoting This Plague of Days. (If you want me on your podcast or blog, email me at expartepress [AT] gmail [DOT] com.

3. I posted the story pitch and beta reader feedback for my horror book and serial at ThisPlagueOfDays.com.

4. I wrote about the Vine app’s huge update on my blog about Six Seconds. Vine is used by 13 million people. Today, a whole new group of people, Android users, may be pulled to check out the book, buy it and use it.

5. I posted multiple vines (little videos) to my Vine account. That cascades to Facebook and Twitter. I welcomed the new Android users and interspersed that with several funny vines about the Android update and using my how-to book about the Vine app, Six Seconds. (I’m “Robert Chazz Chute” on Vine. Follow me there and say hi!)

6. I posted on my weight loss blog early this morning at DecisionToChange.com. Got some great feedback on that piece and I’m growing another audience segment there. That blog competes with this one as my fastest growing blog, though it’s very new and this is my third year posting on ChazzWrites.

7. Email correspondence. Confirmed a story meeting with a friend who’s an expert on logistics and hiking for Season 2 of This Plague of Days. He’ll help me plot details of the journey in Season 2 and he’s okay with getting paid in coffee.

8. Listened to a Self-publishing Podcast over the course of getting my daughter to the dentist and taking her to gymnastics.

9. I appeared on the Podcaster’s Roundtable Sunday night. We talked about dealing with negative feedback, reviews, haters and trolls. I made some good jokes. I had permission to spread the word and post the video, so I stuck the YouTube video up on my author blog at AllThatChazz.com today.

10. My friend Kim Nayyer alerted me to news of indie membership in The Writers Union of Canada. That post and link appears below this one.

11. This blog post is written. It’s 9 PM.

Tonight I’ll do the dishes and walk 5 km. Then I’ll probably polish another episode of This Plague of Days. Projected bedtime: 1 PM. And I’m very happy with that.

To do:

I’m appearing in a sketch on Inverse Delerium, a very cool comedy podcast. That went over so well, they sent me another script (and I get to plug This Plague of Days between the laughs). More revisions, that logistics/story meeting, a fresh reading for the All That Chazz podcast, posting a new Cool People Podcast with author LeRon Barton about drug culture and the drug war in America, incorporating new beta feedback as it arrives, consultations and prepping the TPOD cover and TPOD promo and t-shirt graphics with my friend and uber graphic designer Kit Foster.

They call us “indies” and it doesn’t take an army. It takes a platoon and total commitment and time management.

~ This weekend, in between podcast interviews and, of course, more editing, I now have a YouTube Channel dedicated solely to Ex Parte Press books and podcasts. I expect this channel will grow quite a bit as I incorporate much more video into my author platform. (For instance, I want to use it so you can not only hear the Cool People Podcast on iTunes and Stitcher etc, you can also see the interviews if you wish. My interview with Shermin Kruse about the Middle East and US politics is the first Cool People video cast.) 

 

Filed under: author platform, , , , , , , , , , , , , , , , , , , , , , ,

Book Launch Prep: Funnels, marketing, and tap dancing as fast as I can

A cross-genre flurry about  society's collapse under the crush of the Sutr Virus combined with a boy's love for odd words, Latin dictionaries and his father.

A cross-genre flurry about society’s collapse under the crush of the Sutr Virus combined with a boy’s love for odd words, Latin dictionaries and his father.

As the launch of my serialized novel, This Plague of Days, approaches, there’s still a lot to do that has little to do with writing the book. This preliminary work is about charming the unsuspecting into the back of my mind candy van, building happy buzz and marketing funnels. It’s time I gave you a glimpse of some of the things I do in that vein. (For more, check out Crack the Indie Author Code and Write Your Book: Aspire to Inspire.)

I’m working on reaching out beyond people who already know me to the people who don’t know me yet. It will come as a huge surprise to you, that figure is still in the billions. (WTH?, man?!) Being unknown is the curse. And so we put ourselves out there to grasp for the blessing of new readers who will fall in love with us (dammit!)

This is, in part, what I did this weekend to reach out:

1. Approached an author about seeing an ARC of This Plague of Days in hopes of getting a cover blurb. (I get all squirrelly about this, but I have to do it more.)

2. Published several articles to my newest and fastest-growing blog, DecisionToChange.com. It’s about weight loss, life’s struggle, healthy recipes and becoming a healthier, happier person. (I know that doesn’t sound like me at all, but I’m playing against type.)

Click it to grab it. Just 99 cents!

Click it to grab it. Just 99 cents!

3. Posted something similar to #2 on Vine*. (Repurposing is not rehashing, so it comes across as much more amusing on video.)

4. Published a full excerpt of the first chapter of TPOD at ThisPlagueOfDays.com

5. Published the excerpt to WattPad. I haven’t used Wattpad enough. It’s an easy way to share stories and help readers find us.

Cool+People+Podcast+Final6. Published a new Cool People Podcast with erotica author Eden Baylee. The podcast is about the lovely and smart Eden and her cool worldview (but I’m there, too, so it counts.)  I also tweaked the site so it has a new slider bar which will draw attention to recent guests on the podcast.

7. Researched innovative ways to further publicize the coming launch. Innovative, as in different and untested. I’ll let you know how it works out once they are tested.

8. In giving someone else advice on merchandising, I figured out a new way to do that better with TPOD. (I’m not being coy, but more on that in a different post once I experiment with it.)

9. Wrote this post, giving you links to a couple of my other blogs you wouldn’t otherwise check out. (Hope you like the excerpt and sneak peeks.)

10. Most important: 

I worked on the revisions of This Plague of Days and added a new beta reader to my team. I wrote new scenes with more action where it was slower. I tweaked old scenes so they sparkle anew. I’m writing the best book I can. No matter what else you do to promote your book, #10 is the principle that’s most solid.

My luckless hit man is a funny guy in big trouble.

My luckless hit man is a funny guy in big trouble.

~ Robert Chazz Chute is writing horror instead of a funny hardboiled thriller for a change, but he loves it all and hopes you will, too.

*Want to reach out to more people and discover more about the Vine app? Go here to find out more about Six Seconds, The Unauthorized Guide to How to Build Your Business with the Vine App.

Filed under: book marketing, My fiction, Publicity & Promotion, publishing, self-publishing, This Plague of Days, Vine, , , , , , , , , , , , , , , , ,

Winner of Writer's Digest's 2014 Honorable Mention in Self-published Ebook Awards in Genre

The first 81 lessons to get your Buffy on

More lessons to help you survive Armageddon

"You will laugh your ass off!" ~ Maxwell Cynn, author of Cybergrrl

Available now!

Fast-paced terror, new threats, more twists.

An autistic boy versus our world in free fall

Suspense to melt your face and play with your brain.

Action like a Guy Ritchie film. Funny like Woody Allen when he was funny.

Jesus: Sexier and even more addicted to love.

For my author site and the Chazz network, click the blood spatter below.

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