C h a z z W r i t e s . c o m

Write and publish with love and fury.

Facebook Live Fallout

Happy Christmas comes early Day!

Today, Friday, December 21, is special. I’m giving away ten of my books on Amazon, free for everyone to download. Yes, this means you, too! Go get your gifts!

Now, about my Facebook Live experiment:

In my last post, I mentioned that I was going to try Facebook Live for the first time. I promised to report back so here I am. It was a grand success and, to my surprise, I enjoyed it. I’ve done a ton of podcasting but Facebook Live doesn’t have any of the administrative issues or costs of podcasting. FB Live video can be replayed and repurposed, all for free. Free is a good fit for my budget. There are a lot of pros and very few cons.* 

What’s best about FB Live?

Engagement in real time! To be able to connect with readers personally and efficiently (read: without having to leave my house) is fantastic.

People showed up for the video I didn’t expect to appear. Readers also engaged in the comments after the live video was over. I didn’t expect that. Engagement is investment. The fact that people were willing to give up some time and attention to say hello, listen to me talk about my books and make a few jokes truly warmed my heart.

How often can we say book marketing is fun and even (gasp!) encouraging?!

The fallout is that I’m all in. Beginning in January I’m going to do a Facebook Live broadcast every Wednesday night at 8 p.m. EST.

Wanna see? Friend me on Facebook here.

To catch my first Facebook Live video

and pick up a bunch of free reading,

head over to AllThatChazz.com.

Feel free to download them all,

share the happy news with your reader friends

and enjoy your early Christmas presents!

 

Happy reading and merry Christmas, everybody!

~ RCC

*Total honesty post-script: I don’t like the way I look on camera. I got over it. Nobody cares. That was my mental block. I wore clothes. That’s sufficient.

 

 

Filed under: book marketing, publishing, robert chazz chute, , , , , , , , , , , , , , ,

Book Marketing: Three Tips

Sometimes I clue into useful writing, publishing and publicity tools late. Here are three book marketing tips I’m using now.

Booklinker

The tool I just started using in Booklinker. Instead of breaking out links by individual store, one free link boosts international sales. Make it easier for readers to connect to their home stores with one click and they’ll find our books clickety-quick.

Here’s what mine looks like:

viewauthor.at/RobertChazzChute

Canva

I have been using Canva for social media posts and more for quite a while, actually. It’s free and the user interface is friendly. However, it hadn’t occurred to me before that I could use custom sizing to make buttons for my newsletters and websites. Combine this feature with Booklinker and BOOM:

TAKE ME TO YOUR BOOKS!

Speaking of newsletters, catch my thoughts on how I changed my mind about writing newsletters in my latest blog post. It’s called The Newsletter Deal.

 

Facebook Live:

Authors and publishers are in a pay-to-play environment now. To become visible and sell books, you must advertise. The only thing better to connect with readers and the love of books is to spread your words by word of mouth and personal interaction.

Note: I still don’t recommend hanging out at bookstores and doing signings unless you already have a huge following. It was sad to see one long line of fans for Kelly Armstrong as eight forlorn and lonely unknown authors watched and waited for someone to give them a single glance. Digital interaction is much more efficient and even more fun because I don’t have to leave my house.

Facebook Live is a nice alternative to shouting your name and tossing business cards from a careening car. I’ve done plenty of podcasts so Facebook is the live video equivalent without the longterm commitments podcasts demand.

I’ll be experimenting with my first Facebook Live event tonight at 8 PM EST. I’ll let you know if I throw up from nerves. If that happens, I’ll just keep going. If the event goes well, it’s fun but if it’s an utter disaster, it could be a viral sensation. As long as it isn’t a burning sensation, I’m good.

Find me on Facebook tonight, December 19 at 8 PM EST. I’ll be the one sweating questions and doing my Joker impression.

 

BONUS: The Big Giveaway

Christmas comes early this year. On Friday, December 21, I’m giving away ten of my ebooks for free, no strings attached. Happy holidays! Go to Amazon on Friday and choose what you like among the following ebooks (or download them all!):

AFTER Life Inferno (my new zombie apocalypse)

Machines Dream of Metal Gods (the first book in the Robot Planet Series)

Bigger Than Jesus (The Hit Man novel that started the series)

All Empires Fall, Signals from the Apocalypse (an anthology of end-of-the-world tales)

Wallflower (my time travel novel featuring Kurt Vonnegut as a character)

Dream’s Dark Flight (a paranormal urban fantasy stand-alone novel in the Dimension War universe)

Brooklyn in the Mean Time (my autobiographical crime thriller)

Murders Among Dead Trees (my fiction anthology featuring the award winners)

Self-help for Stoners (a fiction anthology for introspection)

Do the Thing (non-fiction to help you deal with stress)


To subscribe to my newsletter and get a heads up on more giveaways and deals, join up at AllThatChazz.com.

To join me at the Fans of Robert Chazz Chute Facebook group and get behind the curtain daily interaction, click here.

 

Filed under: book marketing, publishing, , , , , , , , ,

Winner of Writer's Digest's 2014 Honorable Mention in Self-published Ebook Awards in Genre

The first 81 lessons to get your Buffy on

More lessons to help you survive Armageddon

"You will laugh your ass off!" ~ Maxwell Cynn, author of Cybergrrl

Available now!

Fast-paced terror, new threats, more twists.

An autistic boy versus our world in free fall

Suspense to melt your face and play with your brain.

Action like a Guy Ritchie film. Funny like Woody Allen when he was funny.

Jesus: Sexier and even more addicted to love.

For my author site and the Chazz network, click the blood spatter below.

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