I thought I was a social media gadfly with unlimited capacity and patience. I was wrong. I thought more was always better. Usually more is better unless we’re talking gunshot wounds. However, as the reminders and posts from Linked In piled up, I found Linked In had the least to offer me of the social media options I’ve explored. Linking with friends or old acquaintances was fun. Finding out what horrible job afflicted an old enemy filled me with inappropriate glee. However, the rewards were brief. Most friends, readers and dreamers are on Facebook or Twitter anyway, so Linked In quickly became redundant. After the bottom dropped out of Facebook’s IPO this week, some pundits are saying the big FB has past its peak and will tank to become the next MySpace. Facebook still looks plenty active to me.
The primary reason for my ennui has nothing to do with Linked In: I’m not looking for a job. Publishing keeps me very busy. If I were looking for a job, I might feel differently.
However, I had thought the groups related to my interests could be useful. Theoretically, they could have been, but that’s where the corpse floated up. I’m not going to name any names, but I can tell you that far too many posts seemed to fall into one of two camps:
1. I know nothing about X and could someone explain all the basics to me so I won’t have to do a pesky Google search or look at Wikipedia or read a blog or a book on the subject?
or, far worse,
2. Everybody sucks but me and I know everything and I’ve been in this business for 40 years and you all know that because I start every snarky post with, “After 40 years in this business…”
Ugh. No, thanks. I’ve had quite enough of that attitude, thank you. I really have to protect my time, especially from big green meanies. I hadn’t encountered that much rudeness in one place in other branches of social media and my policy is I give rude people no time.
If you were trying to connect with me, there are still plenty of fun and friendly ways to do so (Twitter, Facebook, email, puppetry and interpretive dance or possibly even G+.) I don’t think Linked In is a great communications opportunity for indie authors or at least it isn’t for me. Joining was an experiment. Staying with it too long was my mistake. Leaving means one less thing to track.
(Hm? Pinterest? What’s that? Never mind what it is! Quick! Sign me up!)
Filed under: publishing, Facebook, LinkedIn, MySpace, Pinterest, snark, social media, Time management, Twitter, Wikipedia
09/21/2011 • 9:01 AM 3
Book Promotion: To spam, or not to spam
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Yesterday I posted a too-long comment in reply to a post at The Taleist. (I recommend The Taleist heartily. Love his blog and bought his Kindle formatting kit, too.) However, I felt some despair at a guest post that seemed to imply it was awfully easy to offend people. The guest blogger, Norman W Wilson, is a Professor Emeritus, so what do I know? Still, my heart cried out, “What would you have us do?” Zip over here for the original post and below is my reply from the comment thread, reposted for your consideration. (Yes, I might very well be in the minority on this one.)
Often these strategies are not effective with many people. But they are effective with some people. I often get phone calls and email solicitations etc.,… and I, too, wonder, who would be interested in that, or who would fall for that? But spam must work in some small percentage of cases or the strategy would have been abandoned long ago.
My concern is that all that hectoring gives rise to cynicism. So an author asked you to buy his or her book in a place that offends you. I get that it offends you, but “inexcusable”? That’s an overcorrection. We excuse many offences that are far less egregious. Similarly, anyone with a new book is excited about bringing their baby out into the world. It’s the most natural thing in the world to make your cover into your avatar. What’s the real harm in that (except for a sensitive minority)? I skim right past that if I’m not interested. Are you offended for yourself or is this a perception that we just can’t take any more advertising? Some people really do like the taste of spam.
I’m not advocating tantrums and sedition in your forums. I’m saying let’s keep perspective and have some compassion for our fellow artists. When I get spam, I don’t get offended. I just ignore it as most people do. My book isn’t pollution in your space. It’s an option and an invitation you are welcome to ignore. (Who knows? You might love it.) I agree that aggression isn’t the answer for book promotion, but neither is obsequious timidity. No one ever succeeded hiding their artistic lights under bushels of shame.
I have no doubt your heart is pure, sir. However, too wide a net and too dim a view can catch up innocent authors and batch them with the rabid spammers. It is not spam that has turned me off several Linked In groups (where I lurked but never posted, by the way.) I clicked “leave group” because of what I perceived as chronic incivility from veterans in the field who posted with their own sense of entitlement. Not all posters were impolite, of course, but enough were so cranky and cynical that I turned to bloggers because they have a vested interest in being sweeter to the less informed. I believe that’s how the less informed become better informed.
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Filed under: blogs & blogging, Books, Publicity & Promotion, Rant, Anti-spam techniques, Comment Spam, LinkedIn, Spam