Check out this link on Huffington Post Books in which Tucker Max, the author of I Hope They Serve Bell in Hell (et al), details his strategy to make much more money than the ordinary bear, or author. Instead of going for a book deal, he explains how he entered an arrangement where the publisher could do the one thing he couldn’t do on his own (and what they do best): Distribute his books to bookstores.
You’ll notice he insists that he’s definitely not self-publishing and doesn’t want that stinky stigma touching him. (Please note: He’s definitely self-publishing.) What’s different is getting the contract for distribution, rather than publication. The publisher is printing his next book, but he’ll absorb all front end costs with freelancers.)
Tucker Max is a clever guy who knows how to seize an opportunity. As he notes, this deal isn’t for small fish. However, I suspect this may be the future for many authors and the fate of many publishers. Learn at the link and see what you think. ~ Chazz
(I changed the title from how HuffPo had it. That headline reeked of so much late night infomercial cheese that I’m sure some passed over the article, which has some good and interesting points.)