C h a z z W r i t e s . c o m

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When a book is a great success, the rumors eventually emerge. JK Rowling was rejected six times. Meyer of Twilight fame? Fifteen times. All authors have stories of deals that almost went through. Many tell stories of cruel writing groups, insensitive english professors or critics that were hypercritical. When one writer triumphs and rises above these obstacles, all us of share a little of that. In German, it’s called Schadenfreude. In English it’s called “Nyaa-nyaa, nya-nya-naaaaaah!”       

Editors who reject books that go on to great success interest me. First question: Do they still have their jobs? Answer: Yes, of course they do.       

In Hollywood, you fail up. (Getting any movie made is such an accomplishment, you can have a string of failures and be a working director like M. Night Shyamalan.) If the rumoured stats are trues (85%-95% of books not earning their advances) publishing surely has the  highest tolerance for failure of any industry. There is no product research. “Product research is the first print run,” as they say. (Due to technology and Seth Godin forces, that’s changing. That’s another post.)       

Agents who pass up gold and editors who turn their noses up at diamonds answer predictably: “It’s a subjective business.” Yes. It is.    

Second Question: “But if these people are the experts who are supposed to know better, why do so many of their books tank?” Should we put so much stock in the opinion of people who are so often wrong? Dick Cheney doesn’t get to make credible predictions on foreign policy anymore. Why are we held in such thrall by agents and editors who have similar track records?      

The other common reply is, “I can’t represent it if I don’t love it.”       

I call bullshit. I’ve slogged through the slush pile. I worked as a sales rep for several publishing companies. I represented, and sold,  many books I never even got to read. (There were too many–especially when I worked at Cannon Books which listed hundreds and hundreds of books each year.) I even sold some books I actively loathed.       

The key question is not, “Do I love it?”        

The key questions are, “Can I sell it? Will lots of other people love it?”       

The idea that you can’t represent something unless you “love” it can set a ridiculously high bar for manuscript acceptance. You’ve read lots of books you liked and were glad to have read. How many were so good you really “loved” them? No wonder it’s so hard to get an agent if love is the accepted standard. (Love is not a standard criterion in business practice. You may think art is exempt from standard business practice. That’s one of the reasons this industry is in so much trouble. Artists worry their art is compromised, but without the business side? No art.)      

CORE ISSUE:       

Writers, particularly those yet-to-be published, are expected to have a thick skin.      

That is useful, though any really successful author will tell you the harsh critics hurt just as much as ever. They feel the pain, but aren’t supposed to complain.     

Some editors and agents     

 (PLEASE NOTE: NOT ALL EDITORS AND AGENTS!)     

act as if their mistakes aren’t mistakes.      

Therefore, their mistakes will be repeated.     

When ego gets in a writer’s way, he or she can’t learn and improve. That same principle should apply to gatekeepers. However, when gatekeepers make mistakes, some seem to say, “Not my fault. That’s just the way it is. I didn’t love it enough.” I say, “The new economy is making million-dollar companies, often out of billion-dollar companies. The coffee’s brewing and it’s a quarter past Massive Industry Fail. Wake up! And open up!”      

When you see an agent blog wherein the agent rips new queries, keep in mind that of all the many queries they analyse, they may accept only a handful (some perhaps two a year…or less.) Also, don’t work with snarky people because mean people suck and eventually they’ll be mean to you.     

This post was critical, not snarky. If I were snarky, I would have named names.      

Related Articles

• As literary world’s floodgates open, who must wade through the slush? Yes, us (guardian.co.uk)
• The Rebirth of Seth Godin and Death of Traditional Publishing: How Authors Really Make Money (fourhourworkweek.com)
• How to Get Published, Part 8: No Agent? Other Paths to Publication (blogher.com)
• Boyd Morrison: To Self-Publish or Not to Self-Publish (huffingtonpost.com)
• Revolution (darcknyt.wordpress.com)
• Authors using Internet to get their books out (sfgate.com)
• So, why do authors need publishers, then? (ireaderreview.com)