C h a z z W r i t e s . c o m

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Writers: Self-publishing resources

Yesterday I wrote about a scenario that appealed to many people. After an encounter with her agent that doesn’t go well, a writer achieves the critical mass necessary for her to go indie.

Whether that route is for you depends on many variables. Self-publishing is definitely not for everyone. If you’re wondering if self-publishing is for you, here are a few books to get you started so you know what you’re getting into:

self-publishing_manual

the_complete_guide_to_self-publishing

 the_indie_author_guide

Filed under: authors, Books, self-publishing, Writers, writing tips, , , , , , , , , , , , ,

Since You Asked: Writing Symposium Link

Place Mairie 18e Paris- café Nord Sud

The Writer’s Union of Canada e-mail follows. (They requested we spread the word. It just occurred to me I should do just that. You know…here…obviously. Silly of me not to do so earlier. Apologies.) 

 

SPREAD THE WORD!

The Writers’ Union of Canada (TWUC) is offering the Professional Development Symposium “Secure Footing in a Changing Literary Landscape” in Toronto, St. John’s, Montreal, Ottawa, Regina, Calgary, Vancouver and Victoria, in February and March of 2011. The symposiums take place from 9:30 am to 4:30 pm.

Even if you have attended a Writers’ Union of Canada workshop in the past, you won’t want to miss this exciting new day-long exploration of the changing literary landscape.

Authors Betsy Warland and Ross Laird will illuminate the new landscape of digital literature and publishing and discuss its impact on traditional modes of creation. Kelly Duffin, the Union’s executive director, will discuss authors’ contracts in the digital age.

This full-day event is designed to address the creative and financial questions that arise as writers navigate print-based and digital literary landscapes. The symposium also explores the importance of community and the need for writers to develop their own writing community.

 Most workshops of this calibre charge hundreds of dollars. The price of this symposium is $75.00 and covers costs, including lunch. For registration information on the city and date closest to you please go to www.writersunion.ca/registration.pdf.  Please circulate this information to writers you think might be interested in coming to this event. Space is limited so register today.

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Filed under: authors, publishing, self-publishing, Writers, Writing Conferences, , , , , , ,

Writers: So-called experts & the digital revolution

IRex iLiad ebook reader outdoors in sunlight. ...

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I plan to attend a Writer’s Union of Canada publishing conference in a week. Industry experts will be talking about being a writer in the middle of publishing’s digital revolution. I’m really looking forward to attending, but I’m also prepared to take it all in with the cliched grain of salt.

At a previous publishing conference (different group, not Writer’s Union) I ran into publishers who were very resistant to e-books. Their opinions were so far off I have to wonder if they believed what they were saying. Some said the market shift to e-readers wouldn’t happen from five to ten years!

Meanwhile, I said e-readers would blow up on Christmas morning 2010 and soon got obnoxious and gloated about how right I was. E-reader sales did go crazy. E-book sales are climbing despite the industry’s growing pains.

This is bad news for bookstores. I bought my vast collection of books at bookstores, but no more. I use my library for some reading, but generally, I’m a buyer. I entered a brick and mortar bookstore for the first time since Christmas last week to buy reference books. The cost of paper books is such that I just can’t justify the cost of buying paper novels anymore. That’s what my e-reader is for.

Here’s the kicker: Sony obviously underestimated their own sales. They sold out of e-reader covers before Christmas and Sony won’t even receive new covers to ship until March.

The Writer’s Union conference is next weekend. Yes, I shall report what the experts have to say. I’m hoping this time it lines up with current reality.

Filed under: Books, ebooks, self-publishing, Writing Conferences, , , , , , , , ,

Kevin Smith strikes out…on his own (explicit video)

Kevin Smith introduces Indie Film 2.0:

Self-distribution

“True independence isn’t making a film and selling it to some jackass.”

Kevin Smith is rejecting The System.

Writers:

What can we learn from thinking sideways?

People tell you shouldn’t go indie.

Think about what their motivations might be.

Filed under: DIY, getting it done, Media, movies, publishing, Rant, self-publishing, Writers, , , , , , , ,

Publishing: Change or Die

Cover of "Change or Die: The Three Keys t...

Cover via Amazon

I read a fascinating book called Change or Die recently. It documents what makes us change and what makes us resist change. Quoting heart disease and lifestyle specialist Dr. Dean Ornish, “People don’t resist change. They resist being changed.” But change is coming and it’s happening faster than so-called experts predicted just a few months ago.

The premise is that for people to adapt, they must harness the power of community, process and engagement. Leaders must lead by example. Facts and fear don’t change people, even in dire circumstances. The author looks research showing how heart patients and career criminals made real positive change and adapted.  Real change is collaborative.

What’s interesting about the changes that are happening to publishing is that, despite a long history to draw on, the changes are still happening to publishers. Publishers are harnessing the awesome power of denial to affirm that they are still on top and will always be on top. We’ve heard this tune before and you know it ends with a swan song.

For instance, in Change or Die, we can see the same pattern with GM. GM insisted their cars were superior despite facts. GM execs even changed the scale of how they measured their success (i.e. number of car defects) to protect their illusions. Throughout, they would not acknowledge the superior reliability of foreign cars. GM had to lose a fortune before they began to see they sucked. Arrogance nearly killed them. Thanks to a huge reality check and huge government checks, they got saved from themselves. (Publishers aren’t too big to fail though, so we’ll see many big publishers disappear or become micro-publishers soon. Well, that’s really already happening.)

Traditional publishers have had market dominance so long, many still think it will last forever. They take the facts—self-publishing and ebooks are going through growing pains—and affirm their eternal dominance. Nevermind all those people buying e-readers! Nevermind the expansion of self-publishing and DIY due to technological changes. The e-book ad POD problems aren’t a sign of their demise. That’s growth. No technology emerges in its final form. There is no final form until we’re extinct.

The market is changing under publishers. They aren’t, on the whole, acting in a proactive way. And yet, we can’t scare them into believing the revolution is here. Facts don’t work, but fear doesn’t, either. (I’m not writing this to scare anybody, though inevitably it will scare some.) The publishers and agents of the traditional structure will survive long-term when they decide these aren’t problems but opportunities.

When they turn from despair for the old models to hope, then they can begin to adapt to new market conditions. Then they can change and thrive. There will be room for everybody. There are more readers reading more (but they are reading in new and fractured media.)

As a writer, I see the opportunity to promote my work. I might sell part of it myself and go the traditional route with other parts. (No, publishers can’t assume they get all the rights anymore. I’ll have to work harder and diversify and they’ll have to accept less or get nothing. Everybody gets to take part in the adaptation process and it won’t all be fun, but how much of business is all fun? Suck it up, writers and publishers.)

As an editor, I see more opportunities to work with diverse authors on their self-published books. I don’t have to live in Toronto anymore to work in Canadian publishing. In fact, where I am isn’t at all relevent. (Loved T.O, but I like raising my kids in a smaller city.)

As a reader in an electronic world, I can get easier access to books I never would have been aware of in my local bookstore. Yes, there’s more curation to do, but there’s always been curation to do. Now I can find out from friends and trusted blogs new stuff to read that isn’t on a top ten list.

Digital books are easier for me to access and eat. Digital books are easier for me to produce. E-books are easier to edit. Oh, look, I’m a curator, too! Look at all those links to check out!

And now you have another book to buy: Change or Die by Alan Deutschman.

Filed under: authors, book reviews, Books, ebooks, Editing, Editors, links, publishing, Rant, self-publishing, , , , , , , ,

Writers: Time for some controversy

Book-shelf complete

Image by Medusa's Lover via Flickr

Since I’m still recovering from a Toronto weekend conference, Green Hornet and Black Swan, here are a couple of recent links you may have missed:

Dean Wesley Smith blows agents’ future aspirations out of the water (make sure you read through the pithy comment section, too!) and Anis Shivani tells you to forget everything you thought you knew about writing and publishing.

Much of it appeals to me because neither believes in sucking up and allowing yourself to be put down or kept down by The Man.

What do you think? 

Is Shivani’s rant satire or for real?

Will you dare to take this advice?

Filed under: agents, authors, DIY, ebooks, Editing, getting it done, Rant, self-publishing, Useful writing links, writing tips, , , , , , ,

Writers: The self-publishing/Massage Therapist Correlation

Massage in Tarifa, Spain taken on May, 6 2007 ...

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I haven’t had what my father would call a real job since 1991. The factors that make that so are all tied up in being a writer and editor.

Years after training as a journalist, working in newspapers and working in the publishing industry, I went back to school again to become a massage therapist, too. The reasons why were varied, but the most important factor was that I wanted to work for myself. I have an independent streak and I hated working for The Man. I still hate working for The Man. Writing, editing, therapeutic massage: it’s all independent work. There is no hierarchy. The Chazz does not do hierarchy.

But a lot of people do. Most people have a boss. The fact is, I don’t understand how they stand it. I pull at authority’s leash so hard I have sometimes hurt myself in tiny acts of rebellion.

Despite the rebel yell, the truth is I have many bosses. Everyone I encounter in my practices as an editor, writer and massage therapist is my boss. I have chosen many bosses instead of one. I have chosen one-to-one interaction instead of dealing with a group. I deal with people for an hour at a time or for short projects, always with an eye to where the next project will come from. There’s no security in this. My income goes up and down unpredictably.

On the other hand, with all that I do, there is the security of knowing they can’t all fire me at one time. If you have one boss who wants to lose you on a whim, they can do that. That’s the smug solace of the lone wolf. 

But lots of people accept authority as the way of the world. That’s becoming less true as massive unemployment forces some to seek out their own solutions and form their own businesses. Entrepreneurship used to seem like it was for the few who chose the harder way. Now, when so many can’t find work, starting up a sole proprietorship and going for it is forced upon them.

Here’s what I notice: People are just wired one way and not the other. Most massage therapists and writers I know have an independent streak. We have to grit our teeth a bit to do something that is in many ways outside money’s eco-system.

But there are a bunch of therapists who do, in fact, want to work for somebody. They want someone else to take care of the laundry, the advertising, the tax paperwork and anything else that doesn’t directly relate to physically doing the work. They love that they can come into the office, do their thing and leave without another thought to the running of the business. I wouldn’t call it freedom, but they do.

In the past, the publishing industry has been built on the hierarchical model. Someone else will publish your book. Someone else will take care of the editing and (some) of the promoting and it will all be part of one complete package. Thanks to technology, authors are discovering they have more options than history has provided.

For authors deciding when to make the leap to independent publishing, there is a lot to consider: market factors, price points and leveraging your platform to sell enough books to make the enterprise profitable.

Beyond the practical and esoteric (which must be figured out, too) you have to start with the personal: you. Which way are you bent? Do you want someone else to take care of things (and give them a deeper cut of the profits and losses)? Are you up for the nitty-gritty of doing the work of many on your own? Can you hire an editor, find a publicist, do the research and build your audience? It won’t be easy. You’ll have to talk with a lot of people and the greater your network the more chance you’ll get your feelings hurt. When the mesh of your network tightens to a closer knit, there will be friction.

Only you can decide if you have enough of the anti-authoritarian, do-it-my-way, I’m-a-control-freak, entrepreneurial-bent. Once you’ve figured that out, here’s a great article that explores the location of the tipping point between traditional publishing and going indie.

No matter which way you are wired, if you’re a writer you’ve got a muse.

Next stop on the Reality Train:

Introspection Station.

Self-publishing has developed to a point where it is neither good nor bad. Depending on your temperament, it could be a solid choice or a horrible one.

Filed under: authors, Books, DIY, ebooks, Editing, getting it done, publishing, self-publishing, , , , , , , , , ,

Writers: The Power of Small (and why press releases don’t work)

A picture of author Carolyn See

Image via Wikipedia

When I worked in a city newsroom, one of my jobs was to go through press releases to find gems. There weren’t many of those clichéd diamonds in the rough. Reporters see so many press releases, they begin to look upon them with suspicion and even resentment.

What’s an author to do? You want an interview. You want your book reviewed. How do you make it happen? The traditional approach was to send out lots of press releases and books. It wasn’t very effective. In fact, sending out a lot of review copies is expensive.

There’s an alternative:

Go small. Go low-tech. Write a note.

This isn’t a practical approach for in-house publicists working for major publishers (but they usually work in short bursts for particular authors, anyway.) The low-tech, patient strategy is for indie authors looking for ways into the media. Unfortunately, publishers focus on very small windows of opportunity. They are looking to move a lot of books quickly (before the book stores send them all back for credit.) Marketing in book publishing has been long periods of silence interspersed with short frenzies. As an indie author selling e-books, you’re opting out of big, expensive and short-term strategies. This isn’t so much for Wiley (publishers since 1807!) authors. This is especially for wily indie authors.

As an independent author and publisher, you can play the long game instead. You can write a note or two a day. One author/guru Carolyn See made it her practice to write a “charming note” every day to an editor or publisher or agent.* Why not to reporters, too?

But there’s a trick to making it effective. You know how I’m always saying that if you want to hit up an agent, don’t look for the big, established names? Agents fresh from the factory who are up and coming in established agencies are better bets. They are still hungry and not as jaded. They don’t hate all queries yet. They still have hope and the scales have not yet developed over their eyes.

The same is true for reporters. The book editor of a large magazine already has lots of books lined up. The independent author has lots of indie-spirit, but most book editors still look down on them. So screw them.

Work on getting into smaller newspapers. Send a charming note to a general reporter who would love to do a cushy author interview instead of chasing some city council member who doesn’t want to speak to them. I’d rather talk to an author than cover a house fire any day.

You know why it will work?

It will work because you will be charming (“Loved that piece you wrote on the local scaled railroad hobbyists so I thought…”)

It will work because general reporters think entertainment reporters have a cushier job (and they’re right.)

It will work because all journalists also want to write a book some day.

And while we’re talking small, send off a friendly email to book bloggers. That counts as a charming note, too.

Ask to guest blog. Bloggers love a break and crave hits, connection, track backs, links and love.

Ask for an author profile. I profile an author on Chazz Writes almost every week. It’s not the New York Times Review of Books, but since they aren’t calling, how about alerting like-minded people to your creations? If you can’t go huge, you can still be ubiquitous.

Instead of just showing up at a bookstore and asking to see the manager, send a charming note ahead of you to break the ice and soften her up for a reading. Better, be even more charming and offer to organize readings for your local bookstore. (Later this year I’ll profile an author who did just that. Not only did he help many other authors, his own career got a boost from building community among colleagues.) 

Your book needs attention. I’m sure you’re already working on developing and maintaining your audience. Don’t forget that etching away at it a day at a time over the long haul can reap big rewards. With patience, you can build your empire. Don’t underestimate the power of a low-tech, targeted, personal and charming note.

These days, the mail is mostly for bills. This approach is more powerful than it ever was because you hate what’s in your mail box. But when you get a letter, you’re excited. It will work because it has worked.

*Read Carolyn See’s Making a Literary Life for details. Or, don’t fool around and head straight to Amazon to buy her book.

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Filed under: Author profiles, authors, book reviews, Books, DIY, getting it done, links, Publicity & Promotion, publishing, self-publishing, writing tips, , , , , , , ,

Writers: Why self-publishing sucks (and what you can do about it)

Vanity

Image via Wikipedia

A couple of years ago I put together a chapbook of poetry. A few seconds after I handed a copy to a beta-reader he found a mistake. It was a glaring mistake on the first page he turned to. Alas. Embarrassment is an emotion that can run through you, both hot and cold.

Typos, grammatical errors, consistency problems and a host of other plagues suck the credibility and professionalism from your manuscript. At least for me it was a beta-reader and, contrary to first impressions, the rest of the manuscript emerged clean.

Some writers see self-publishing as a shortcut. When writers treat the medium as the quick and easy path to becoming an author, that’s still vanity publishing.

When you approach it seriously and make sure your manuscript has been combed for problems, that’s publishing (nevermind the “self” part.) When you choose to self-publish, publish. Form a company. Be a publisher. Hire editors (yes, I’m aware of the conflict of interest, but if you are, too—yes, I edit—we’re covered.) Get proofreaders lined up.

Take it seriously and you will be taken seriously.

Filed under: authors, ebooks, Editing, Editors, getting it done, grammar, publishing, Rant, self-publishing, writing tips, , , , , , ,

Writers and Readers: Just wanted to let you know…

Television icons
Image via Wikipedia

Happy New Year!

 May 2011 be the year you

make your dreams come true,

publish your work

and vanquish your enemies!

I went to a party tonight. People asked me what I was doing. I asked what they were doing. Many in the family are an artsy crowd so we talked about the movies we’d seen and the TV we loved. (Yay The OG Buffy! Boo revamped coming-soon-Joss-Wheedonless Buffy!)

And I felt grateful to travel in circles concerned about arts of all kinds. Although I only started up this project in May, I’ve made new friends through attending writing conferences and blogging about writing and publishing. I’ve picked up more editorial work I love. I’ve edited website copy and helped people on their way to publication. I’ve provided (gentle) writing critiques and writers have been really receptive to my efforts.

The research I do here serves my writing and I’ve had the opportunity to promote books and publicize authors to my growing readership. (In part, the love bump I got from one of my heroes, director Kevin Smith, helped me grow and aspire for more.)

And you keep coming back for more. Most of all, I’m thankful for you. When I see my stats climb, I know I’m reaching, teaching and helping more people create art or make their art better.

For me, Chazz Writes is not just about getting gigs. It’s about building something good.

I write.

I edit.

I publish.

More to come.

Much more.

Thanks for reading!

Filed under: My fiction, publishing, self-publishing, Useful writing links, What about Chazz?, Writers, , , , , , , ,

Bestseller with over 1,000 reviews!
Winner of the North Street Book Prize, Reader's Favorite, the
Literary Titan Award, the Hollywood Book Festival, and the
New York Book Festival.

http://mybook.to/OurZombieHours
A NEW ZOMBIE ANTHOLOGY

Winner of Writer's Digest's 2014 Honorable Mention in Self-published Ebook Awards in Genre

The first 81 lessons to get your Buffy on

More lessons to help you survive Armageddon

"You will laugh your ass off!" ~ Maxwell Cynn, author of Cybergrrl

Available now!

Fast-paced terror, new threats, more twists.

An autistic boy versus our world in free fall

Suspense to melt your face and play with your brain.

Action like a Guy Ritchie film. Funny like Woody Allen when he was funny.

Jesus: Sexier and even more addicted to love.

You can pick this ebook up for free today at this link: http://bit.ly/TheNightMan

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