C h a z z W r i t e s . c o m

The publishing revolution already happened.

Fierce Lessons, The End of the World and a free ebook

Enough of worries about Amazon KU and the coming apocalypse. Let’s talk about a fun little Armageddon.

It is time for great fun and a free ebook, isn’t it? Please click the covers for your links.Fierce Lessons (Large)

The third book in the Ghosts & Demons Series, Fierce Lessons, is now available.

In your new favorite dark urban fantasy, join the Choir Invisible to save the world.

Come to fight demons in California. Stay for the very Buffy banter. 

End of the World (Large)

Click the image to get The End of the World As I Know It. Climb into the ride that is book two in the series and see what blows up from New York to Iowa.

Oh…but you want the first in the series, right?

You want to meet Tammy Smythe and see how the adventure begins.


For a limited time, you can get a review copy, sweet and easy.

Click The Haunting Lessons below and

shoot over to my author site, AllThatChazz.com, to join the Choir Invisible and find out what all the fun is about.

The Haunting Lessons (Large)
From Iowa to New York, the world is changing. You can’t quite see it yet. Then you’ll see it everywhere. 

Filed under: armageddon, dark fantasy, demons, ghosts, holly pop, new books, robert chazz chute, , , , , , , , , , , , , , ,

San Andreas, The Rock, Elizabeth Kubler-Ross and Bad Reviews

I cleared my calendar and, full of energy, I looked forward to an afternoon of writing. Then I accidentally ran across a negative review of one of my favorite books. Worse, it’s one of my favorites that I wrote. I didn’t agree with the review. In fact, this person might have been reviewing a different book because the reviewer made a point that…honestly, I have no idea what they’re talking about.

And so I started thinking about the futility of trying to please everyone and, yes, this is part of the business…it happens to all who dare… be mature…and blah-de-blah you’ve heard all that crap before. We aren’t supposed to have feelings. Certainly some reviewers write reviews as if we don’t. I’m still human so, I admit, I didn’t tough it out and set my jaw and type on bravely. My enthusiasm died. Instead of writing, I retreated to a darkened theater alone to watch a disaster movie because that seemed like the metaphor for my life.

From Wikipedia:

The Kübler-Ross model, or the five stages of grief, is a series of emotional stages experienced by survivors of an intimate’s death, wherein the five stages are denial, anger, bargaining, depression and acceptance.

And so…The Writer’s Five Stages of Grief after a Bad Review:

1. Denial.

“No! Can’t be! That book is really good! Maybe even great!”

2. Anger

“My book is fantastic, dammit! Whose house have I got to burn down to get some justice in this cock-eyed universe?”

3. Bargaining

Maybe if I talked to the reviewer… (instantly rejected as a terrible idea, but that bad idea always flashes by.)

4. Depression

“What’s the point? Maybe I could do something else to finally prove my worth to Dead Mom.” When I read that bad review (and reread it over and over) I thought I might write a blog post entitled, Writing in the Post-enjoyment Age, or something similarly grim.

And then…a light.

The movie started. San Andreas is a really cheesy movie that makes me want to see the original 1974 Earthquake starring George Kennedy, Charlton Heston and Ava Gardner. San Andreas is packed full of tropes and cliches and plot holes and a startling amount of product placement and a few unintentionally funny lines that sound like a rehash of a dozen movies.

But you know what? That’s some tasty cheese! I forgot about my bad review and watched the Pageant of Crazy that is this disaster movie. I couldn’t quite decide who was prettier, Dwayne Johnson or Alexandra Daddario. (She edged him out for gorgeous, but The Rock makes me want to work out more and get huge.)

As the destruction flag unfurled before me, I remembered a review of San Andreas that complained there were no awe-inspiring moments. WHAAAAAAaaaat?

CGI is the star of this show! Nothing is left standing! C’mon! How could it not be awe-inspiring? What more could anyone possibly want from a silly disaster movie on a Friday afternoon?


Somebody didn’t get what San Andreas was doing just like the reviewer didn’t get what I did. It wasn’t for that person.

That’s okay. I’m looking for 10,000 true fans who want to board my crazy train. There are other readers who do get it, and will. Just as people like music but they don’t like all music, people like books but my preferred form of Chazz jazz isn’t for them. It doesn’t make them wrong or bad necessarily. They just aren’t into my flavor.


5. Acceptance.

Deep breath.

You can find what you’re looking for in the strangest places sometimes.

Back to writing….

~ I’m Robert Chazz Chute and I invite you to partake of a couple of free ebooks, podcasts and a fair degree of whatnot on my author site, AllThatChazz.com

Filed under: writing, writing advice, , , , , ,

AuthorStrong.com: A New Daily Writing and Publishing Podcast

Mat Morris and Nancy Elliott are the hosts of a new publishing podcast you’re going to want to check out. What sets them apart is they’re going for a relatively short show compared to most, but they’re doing it daily. They aim to top out around thirty minutes for each show, so put your ear buds in while you’re doing dishes or on your commute. Pack in some motivation every day and you’ll have fewer days in which you do not write. 

Mat is a friend of mine who is so analytical, I call him Math Morris. He’s the guy who has written 50,000 words for NaNoWriMo in one day, several times over. Successful and making money as a pseudonymous writer from the shadows, he’s crushing it. The podcast is a bouncy good time but he doesn’t miss some deeper questions. His first question to me was, “What was your greatest failure?” Yikes. (So many to choose from!)

You can find out my greatest failure in episode #3. Check out AuthorStrong.com here.

Listen. Listen daily. Enjoy. Learn. Review. Write more. Sell more.

Filed under: publishing, , , , , , , , , ,

Write more, write faster, sell more

Camp NaNoWriMo is on now and it’s not too late to jump in.

It’s only the second week of April’s Nano and I’m powering along, really happy with my story. It’s all very Buffy. I came up with the first draft to The Haunting Lessons in eighteen days during November’s NaNoWriMo so I’ve got a good track record of getting it done, especially when other writers are watching.

With Camp Nano, it’s you and ten other cabin mates cheering each other on. I find the friendly competition encourages me to move forward and write longer. (I’m up to about 16,500 and expect to finish the draft to the third in the Ghosts & Demons Series this month. (You can pre-order the second in the series, The End of the World As I Know It, here.)

I’m using the Pomodoro App again, and loving it.

Writing isn’t a problem for me, but sometimes I’m reluctant to start. Pomodoro gets me going and I often keep going even though the app gives you scheduled breaks. There’s something about a timer clicking down in the background that makes you want to beat the clock. Then I cruise on, powered by Pomodoro Technique inertia. Try it.

Google sheets.

Within Google docs are easy-to-use spreadsheets. I started using them for recording my tax receipts. Turns out, I love them for lots of reasons, like tracking word counts, productivity, weight loss, food choices. Only that which is measured is changed. I talk about that quite a bit on the all new, All That Chazz podcast. Find out more at AllThatChazz.com.

~ More on productivity soon. In the meantime, after a hiatus to reorganize (and for his wife to have a baby), Kit Foster of Kitfosterdesign.com is back and working full throttle to provide excellent ebook cover designs, web banners and paperback covers for authors and publishing houses everywhere. Check out his portfolio at KitFosterDesign.com and make your next book cover work harder to sell more books.

Filed under: writing tips, , , , , , , , , , , ,

TOP 10 Better Business Systems for Authors: Paradigm Shift

FYI: There’s free stuff for you at the end of this super important post so, y’know, hang in for that.

There’s a lot of talk about “getting your head screwed on straight” to deal with the business challenges of indie publishing. We’re told we have to cultivate the right attitude and mindset before we can do anything effectively. If that’s true, how come so many authors are out on a ledge? Maybe we’re proceeding from a false premise. How about we do what grown-up businesses do and stop talking quite so much about “mindset”? Let’s talk more about getting shit done and done well and on time with less hassle. That will change your mindset.

Let’s turn our prevailing paradigm and some frowns upside down. Let’s talk systems.

You’ll have a better mindset once you set up systems and deal with the mechanics of your business effectively. If you aren’t managing your time, others will impose their schedules on you. A stranger’s top priority is not achieving your goals. They’re trying to achieve their goals. If your mood is dependent on your latest review, the state of your mind and therefore your productivity is being outsourced to more strangers, some of whom are troglodytic wackadoodles.

Here are my suggestions to get in control.

Do this stuff and you won’t have to self-medicate, eat, meditate and worry so much:

1. Record your income and expenses as you go and there’s no tax time suck in April.

2. Defend your writing time and keep it sacred. Not just for you. Others must know you’re at work. Use Google Calendar, for instance, and stick to it. This is Art. It’s also a Job.

3. Let your team know your production schedule so editorial, artwork and marketing decisions are not made in a panic. The last minute is not your friend. More accidents and errors occur in the last minute.

4. Set writing deadlines because you’ll get more done. It’s not arbitrary, it’s essential. You’ll write more books if you stick to deadlines.

5. Email isn’t for all day. Constantly checking email drains energy and time. Stop that and schedule that task, like you’re about to schedule all tasks. (See #2 and act on it.)

6. Social media are for in-between times. It’s fine to stop to make a six second Vine when you take a break. It’s professional suicide to get drawn into endless surfing of funny videos. Vine, Instagram, Facebook and Twitter are never done, so you have to set the time limit and stop. Remain in control and stop being such a massive consumer. You’re a producer. You make and sell stuff. 

7. Stop checking your sales stats and do more to change those stats. There is a time to check stats, but there’s no reason to check them often and certainly not several times a day. Writers write and producers produce. Write and produce so you meet your deadlines and send that brilliance out into the world.

8. If reviews drain energy instead of boosting you up, don’t read them more than once. Every group has its culture. If you find the tone of a review site is degrading you, your work and your mood, focus on your work, not the website.

9. Automate what you can so you are not constantly putting out fires. Schedule posts for the future, outline and plot and plan ahead. Use auto-responders and FAQ templates. Save your answers in a template so you can stop starting from scratch every time when someone comes looking for help. Solve each problem and resolve each query once so you don’t have to repeat yourself. Establish SOPs (Standard Operating Procedures) and record them in a step by step list so you don’t have to relearn how to format with each new book.

10. Outsource what you can so you don’t major in your minor. Some authors use virtual assistants for research, marketing, formatting and minutiae. Admit that you can’t be good at everything and don’t even try to do it all alone. Graphic designers are better at covers than you are because that’s what they do all day. Let them take care of that so you major in your major.

Outsourcing frees time to write, but it also allows others to use their expertise on your books and business. The term independent publisher means you’re the boss. It doesn’t mean you work alone. That’s why I prefer “indie publisher” to “self-publisher.” There’s a mindset change that’s worthwhile.


~ Have a new All That Chazz Podcast, free, now and here. Check it out to discover why this podcast is like bad sex.

~ Oh, and have a free thriller on me, too. Grab your complimentary journey into funny, fast and hardboiled action here and sign up for more at AllThatChazz.com.

Filed under: author platform, business, publishing, , , , , , , , , , , , , ,

Heads up! Buddy Gott’s Writing Show

On February 11 at 10:00 PM EST, I get to talk with writer, Buddy Gott! 

Click here for more about his writing show.

Join our hangout for a chat about writing and publishing and…actually, I don’t know what Buddy wants to talk about. It might devolve into a debate about the relative strengths and weaknesses of wombats versus ocelots. 
We’ll probably end up talking about writing, though. It’s Buddy Gott’s Writing Show, after all.
In any case, it’ll be fun, so show up if you can.

Filed under: writing tips, , , , , , , , ,

20 on Book Publishing, 1 on Making Money and 1 for a laugh

We’ve all listened to the Rocking Self-publishing Podcast, The Sell More Books Show and Self-publishing Podcast. However, there are more than those three. Here are some more publishing podcasts to look into:

1. The Digital Publishing Podcast (it’s on hiatus but listen to the archives)

2. Dead Robots Society

3. The Kindle Chronicles (Check out the latest Seth Godin interview!)

4. Self-publishing Answers

5. Writers Rebellion

6. Ebook Publishing Podcast

7. Books, Business and Beyond

8. Write 2B Read

9. Buddy’s Writing Show

10. Self-Publishing Questions

11. The Creative Penn Podcast (Listening now to The Story Grid with Joanna Penn’s guest, Shawn Coyne.)

12. Arm Cast Dead Sexy Horror Podcast

13. The Publishing Profits Podcast

14. The Science Fiction and Fantasy Marketing Podcast

15. And every Thursday at 10 PM EST, listen to the Self-publishing Roundtable. 

16. The Writing Biz

17. The Author Biz (Check out the latest interview with Kristine Katherine Rusch!)

Overwhelming isn’t it?

Just remember to write first. Podcasts are for treadmills, washing dishes, driving and down time.

I have two more recommendations. Though it’s not specific to self-publishing, I’d say we all have to listen to Pat Flynn’s podcast, Smart Passive Income.

Then, a palate cleanser. How about a little comedy? Last week’s target was Sarah Palin. This week, zee vorld!

Yes, I changed the format to the All That Chazz Podcast. Check out the latest episode here and have a laugh.

~ Robert Chazz Chute is your friendly lunatic suspense novelist. Find my weird at AllThatChazz.com.


The first book about my funny assassin trying to get out of the mob is now finally FREE! Click the cover to grab it now!


Filed under: publishing, , , , , , , , , , , , , , , ,

TOP 10 Tips: KDP Ads, Updates and the Writing Biz


This Plague of Days OMNIBUS (Large)

The only zombie apocalypse with an autistic hero. If you liked The Stand, you’ll like this.

Tip #1: Tweak your print descriptions. 

I use the Author Marketing Club description tool to develop my book descriptions for Amazon. The template makes ebook descriptions look great. Don’t just copy and paste your ebook descriptions to your print book descriptions, though. The text will run together into one big block.

Add editorial reviews and more information to your author sales page Author Central. Give the readers more reasons to check you out and revisit those descriptions from time to time to try out fresh ad copy.

Tip #2: Update old books.

I know it’s a pain, but after a new book comes out, go back and reload old books to update your calls to action. I used to give readers too many choices when they were done reading. Now I just send them to AllThatChazz.com and encourage them to subscribe for updates.

Tip #3: When something isn’t working, change it.

I realized I was getting behind in podcasting because I hate reading my own work aloud. I remember being called upon to read aloud in class in fifth grade and I don’t like it anymore now. (If you must read, don’t rush it like I did.)

It took me forever to get through reading a book I love when I turned on the microphone. Lesson learned: renew the All That Chazz podcast. Changing the format. Go back to my comedy roots.

Also, I’ll get voice over artists for my audiobooks. Podcasting is so much fun as long as I’m having fun. I’m back to that with the latest episode. Click below to hear some jokes.


Tip #4: Experiment

KDP Select came out with an advertising tool within Amazon that’s sort of like Google Adwords without all the bells and whistles. The beta test of this new discovery tool did not go well and the changes since the beta run are not apparent to users.

So far, according to my totally unscientific survey of players in the know and my own testing with three campaigns, it’s not working…yet. It may not. However, it’s CPC (cost per click) so, it’s not like it’s a huge risk. It’ll either work or it won’t.

Opt in or opt out for your books within Select via your bookshelf. Don’t decide to avoid early adoption because your still angry about Kindle Unlimited. These are business experiments and business decisions.

By the way, not for nothing but once again, Amazon innovates and experiments while the other platforms watch and wait for…something.

UPDATE: So far, a lot of impressions but no clicks. I imagine an underground marketing bunker on high alert far below Amazon. The accounting and IT departments are running in circles like they’re at Defcon 2 and they’re screaming at each other, “Figure it out! Figure it out! Why is this so much worse than Adwords?”

The experiment continues.

Tip #5: Tweak pricing

If you go through Draft2Digital, for instance, notice from your pricing dashboard that you can manage pricing for individual territories. The automatic pricing tool is based on the US dollar.

I fiddle with pricing a bit. For instance, the book price they set for India is always high. The figure you see on Amazon that is commensurate with the US dollar exchange could buy you three books in India. Also, when I see an odd number, say $4.11, I change it to $4.25 or 3.99. If I see a price where I’m also charged the VAT, I bump up the price a bit more to cover the VAT in that territory. People are used to prices that end in .99 or .25, .50, or .75. Odd numbers look too odd.

Tip #6: Perspective.

I won an honorable mention from Writer’s Digest for the This Plague of Days Omnibus. This is my eighth writing award, but the truth is that, sadly, these awards don’t really matter much.

The win did boost my sales of the Omnibus a bit. However, unless you win first prize, it’s not going to change your life (and not even then.) I’m happy to win an honorable mention. Also, the judge said nice things about TPOD I used for a strong editorial review. I got $50 worth of WD books that cost me $30 to ship so that puts things in perspective, doesn’t it?

Entering the contest cost $100, so I hope the prestige pays off in the long-term. I’m leveraging the happy as much as possible. The book is up forever so that balances out the expense somewhat, but the usefulness of the recognition is an unknown value. I don’t know how to solve for x in this case.

Tip #7: Productivity

If you missed last night’s podcast with Mat Morris, it was fun and informative. For instance, Mat talked about what he has learned from an app called Rescue Time and I’m a new disciple of that software. You can watch that episode of the Self-publishing Roundtable here.

Good tips amongst the hilarity, though sadly you missed my Sean Connery impression in the after-party. Tune in every Thursday night at 10 PM EST.

Tip #8: From to-do until to-done

Since the beginning of January I’ve added an old-school method of tracking my work, daily sales and expenses. I mark it all on a paper calendar. I don’t write down what I will do. I write down what I’ve accomplished at the end of the day. (And now I’m adding metrics from Rescue Time).

That which is not measured will not be changed, so word counts are of prime importance. You can use your project targets and stats in Scrivener to keep on track, too. It feels good to fill up that calendar each day and it tells me when I’ve gone off the rails. 

BEST (1)

Coming soon! Get The Haunting Lessons now so you’re ready for Book 2! THL is about a young woman from Iowa trying to stop Armageddon while dodging ghosts, demons, a bad doctor and a dead boyfriend. Come to New York. Join the Choir Invisible. Fight for the future.

Tip #9: Reassess

This Plague of Days is by far my flagship, but I have other books that sell well on Amazon. As long as that continues, I’m still exclusive to KDP Select with those products. I take note of the books that aren’t moving. That’s when I give the other sales platforms a chance at selling my brain babies.

On Amazon, my branding is diffuse. On Kobo, I appear to be a crime novelist and only a crime novelist. I’m told thrillers can move on Kobo. We’ll see, but I do like that my brand is more focussed on other platforms.

Tip #10: Consider teaming up

I am collaborating with three authors on three separate projects this year in addition to my own lonely and solitary writing. If you find the right partners, you can divide the work and multiply effort and resources.

Keeping up with their pace on Google Drive is motivating. I often write faster by the power of pure excitement. I don’t want to let my writing partners down, so guilt works, too.

~ I hope you found one of these suggestions helpful. Find out about deals, review copies and advanced review copies first by subscribing for updates at AllThatChazz.com. In the new podcast, I do terrible, terrible, entertaining things.

Filed under: author platform, , , , , , , , , , , , , , , , , , , , , , , ,

Step One in Book Cover Design: Find a Wonderfully Mad Genius…

Striking covers are more important than seeing the author’s whole name. Your name is with the listing of the book, so don’t sweat that. What’s more important? Choose a cover designer with skill, confidence and experience who is easy to work with. For me, that’s award-winning designer Kit Foster of KitFosterDesign.com.

Thanks for two great covers, Kit. You’re one of Scotland’s national treasures.

I’ve spoken with some of my mastermind group about my omnibus for This Plague of Days and the Hit Man Series. Readers seem to love binge reads these days more than they love serialization. I know some authors are turning to serialization again with the changes that Kindle Unlimited has wrought, but I think you’ll see more omnibuses and box sets as the writing community adjusts, and possibly writes faster than they have done in the past.

Or read the trilogy all at once for one low price.

Read the trilogy all at once for one low price.

~ For more of my mad genius, please subscribe for updates about new books, podcasts and more at AllThatChazz.com. Thanks!

Filed under: author platform, , , , , , , , , , , , , , , , ,

#SPRT Youtube Video: Why Marketing Doesn’t Matter*

Every Thursday night, the wine is poured and the pants come off. Then the Self-publishing Roundtable goes to work on indies helping indies to the best of their ability. Ours is generally a very nice community of writers willing to share and cheer each other on. I had a great time talking to Michelle and Wade and Xavier. Hope you enjoy it, too.

Tune in every Thursday night.

*Kidding, mostly. Marketing matters plenty. However, the takeaway is that even if every marketing scheme, strategy and tactic fails, we’ll still keep writing. We have the infection. Writing is a happy compulsion. Before the kindle came along, I wrote for free and for myself for years. Don’t forget to enjoy the writing process.

~ I have new books coming out frequently, so here’s an idea: hop over to AllThatChazz.com and subscribe for updates, deals, freebies and more. 

Filed under: author platform, , , , , , ,

Winner of Writer's Digest's 2014 Honorable Mention in Self-published Ebook Awards in Genre

The first 81 lessons to get your Buffy on

More lessons to help you survive Armageddon

All the dark fantasy fun of the first three books in the Ghosts & Demons Series for one low price.

"You will laugh your ass off!" ~ Maxwell Cynn, author of Cybergrrl

You never know what's real.

Available now!

Fast-paced terror, new threats, more twists.

An autistic boy versus our world in free fall

Suspense to melt your face and play with your brain.

Action like a Guy Ritchie film. Funny like Woody Allen when he was funny.

Jesus: Sexier and even more addicted to love.

Write to live

For my author site and the Chazz network, click the blood spatter below.

See my books, blogs, links and podcasts.

I interview the people you need to get to know.

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